540 lines
22 KiB
PHP
540 lines
22 KiB
PHP
<?php
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namespace app\service;
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use app\model\Ad;
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use app\model\DayData;
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use app\model\Campaign;
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use app\model\AdGroup;
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use PhpOffice\PhpSpreadsheet\Spreadsheet;
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use PhpOffice\PhpSpreadsheet\Writer\Xlsx;
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use think\db\exception\DbException;
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use think\facade\Db;
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use think\model\Collection;
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class GoogleAdsReportService
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{
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/**
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* 获取广告列表
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*/
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public static function getAdList($page, $pageSize, $keyword, $dateRange)
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{
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// 基础查询：广告表和日数据表联接
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$query = Ad::alias('a')
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->leftJoin('bps.bps_google_ads_ad_group g', 'a.ad_group_id = g.ad_group_id') // 关联广告组表
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->leftJoin('bps.bps_google_ads_campaign c', 'a.campaign_id = c.campaign_id') // 关联广告系列表
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->leftJoin('bps.bps_google_ad_day_data d', 'a.ad_id = d.ad_id')
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->field('a.ad_id, -1 as ad_name, a.status as ad_status, a.customer_id,a.ad_group_id, g.ad_group_name, a.campaign_id,c.campaign_name,
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SUM(d.clicks) as clicks, SUM(d.cost_micros) / 1000000 as spend,
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SUM(d.conversions) as results, SUM(d.conversions_value) as conversions_value,
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SUM(d.impressions) as reach,-1 as roas,-1 as be_roas,-1 as revenue, -1 as profit, -1 as delivery')
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->group('a.ad_id, a.ad_name, a.status, a.customer_id, a.ad_group_id, g.ad_group_name, a.campaign_id, c.campaign_name') // 确保所有字段都在 group by 中
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->where(function ($query) use ($keyword) {
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if ($keyword) {
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$query->where('a.ad_name', 'like', '%' . $keyword . '%');
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}
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});
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// 根据日期维度添加聚合条件
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switch ($dateRange) {
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case 'Today':
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$query->where('d.date', '=', date('Y-m-d'));
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break;
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case 'Yesterday':
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$query->where('d.date', '=', date('Y-m-d', strtotime('-1 day')));
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break;
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case 'Last Week':
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$query->where('d.date', '>=', date('Y-m-d', strtotime('-1 week')));
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break;
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case 'Last Month':
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$query->where('d.date', '>=', date('Y-m-d', strtotime('-1 month')));
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break;
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case 'Last Year':
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$query->where('d.date', '>=', date('Y-m-d', strtotime('-1 year')));
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break;
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default:
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break;
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}
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// 获取分页数据
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$ads = $query->paginate($pageSize, false, ['page' => $page]);
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// 返回分页和总数信息
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return [
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'data' => $ads->items(),
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'total' => $ads->total(),
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'current_page' => $ads->currentPage(),
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'last_page' => $ads->lastPage(),
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];
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}
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/**
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* 导出广告列表到 Excel
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*
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* @param string $keyword
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* @param string $dateRange
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* @return void
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*/
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public static function exportAdListToExcel($keyword, $dateRange)
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{
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// 获取所有的广告数据
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$query = Ad::alias('a')
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->leftJoin('bps.bps_google_ads_ad_group g', 'a.ad_group_id = g.ad_group_id') // 关联广告组表
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->leftJoin('bps.bps_google_ads_campaign c', 'a.campaign_id = c.campaign_id') // 关联广告系列表
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->leftJoin('bps.bps_google_ad_day_data d', 'a.ad_id = d.ad_id')
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->field('a.ad_id, -1 as ad_name, a.status as ad_status, a.customer_id,a.ad_group_id, g.ad_group_name, a.campaign_id,c.campaign_name,
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SUM(d.clicks) as clicks, SUM(d.cost_micros) / 1000000 as spend,
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SUM(d.conversions) as results, SUM(d.conversions_value) as conversions_value,
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SUM(d.impressions) as reach,-1 as roas,-1 as be_roas,-1 as revenue, -1 as profit, -1 as delivery')
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->group('a.ad_id, a.ad_name, a.status, a.customer_id, a.ad_group_id, g.ad_group_name, a.campaign_id, c.campaign_name') // 确保所有字段都在 group by 中
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->where(function ($query) use ($keyword) {
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if ($keyword) {
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$query->where('a.ad_name', 'like', '%' . $keyword . '%');
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}
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});
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// 根据日期维度添加聚合条件
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switch ($dateRange) {
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case 'Today':
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$query->where('d.date', '=', date('Y-m-d'));
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break;
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case 'Yesterday':
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$query->where('d.date', '=', date('Y-m-d', strtotime('-1 day')));
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break;
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case 'Last Week':
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$query->where('d.date', '>=', date('Y-m-d', strtotime('-1 week')));
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break;
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case 'Last Month':
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$query->where('d.date', '>=', date('Y-m-d', strtotime('-1 month')));
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break;
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case 'Last Year':
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$query->where('d.date', '>=', date('Y-m-d', strtotime('-1 year')));
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break;
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default:
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break;
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}
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// 获取所有广告数据
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$ads = $query->select();
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// 创建一个新的 Spreadsheet 对象
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$spreadsheet = new Spreadsheet();
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$sheet = $spreadsheet->getActiveSheet();
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$ad_status = [
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0 => 'UNSPECIFIED',
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1 => 'UNKNOWN', // UNKNOW
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2 => 'ENABLED', // ENABLED
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3 => 'PAUSED', // PAUSED
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4 => 'REMOVED', // REMOVED
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];
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// 设置表头
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$sheet->setCellValue('A1', 'Ad ID');
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$sheet->setCellValue('B1', 'Ad Status');
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$sheet->setCellValue('C1', 'Name');
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$sheet->setCellValue('D1', 'Campaign');
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$sheet->setCellValue('E1', 'Ad Set');
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$sheet->setCellValue('F1', 'Delivery');
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$sheet->setCellValue('G1', 'Results');
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$sheet->setCellValue('H1', 'Reach');
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$sheet->setCellValue('I1', 'Revenue');
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$sheet->setCellValue('J1', 'ROAS');
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$sheet->setCellValue('K1', 'beROAS');
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$sheet->setCellValue('L1', 'Profit');
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$sheet->setCellValue('M1', 'Spend');
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// $sheet->setCellValue('N1', 'Customer ID');
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// $sheet->setCellValue('E1', 'Clicks');
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// $sheet->setCellValue('F1', 'Cost Micros');
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// $sheet->setCellValue('G1', 'Conversions');
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// $sheet->setCellValue('H1', 'Conversions Value');
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// $sheet->setCellValue('I1', 'Impressions');
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// 填充数据
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$row = 2; // 从第二行开始
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foreach ($ads as $ad) {
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$sheet->setCellValueExplicit('A' . $row, (string)$ad->ad_id, \PhpOffice\PhpSpreadsheet\Cell\DataType::TYPE_STRING); // 设置 ad_id 为文本
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$sheet->setCellValue('B' . $row, $ad_status[$ad->ad_status]);
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$sheet->setCellValue('C' . $row, $ad->ad_name); // 直接设置 ad_name
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$sheet->setCellValue('D' . $row, $ad->campaign_name); // 直接设置 ad_name
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$sheet->setCellValue('E' . $row, $ad->ad_group_name); // 直接设置 ad_name
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$sheet->setCellValue('F' . $row, $ad->delivery); // 直接设置 ad_name
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$sheet->setCellValue('G' . $row, $ad->results);
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$sheet->setCellValue('H' . $row, $ad->reach);
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$sheet->setCellValue('I' . $row, $ad->revenue);
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$sheet->setCellValue('J' . $row, $ad->roas);
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$sheet->setCellValue('K' . $row, $ad->be_roas);
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$sheet->setCellValue('L' . $row, $ad->profit);
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$sheet->setCellValue('M' . $row, $ad->spend);
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// $sheet->setCellValueExplicit('N' . $row, (string)$ad->customer_id, \PhpOffice\PhpSpreadsheet\Cell\DataType::TYPE_STRING); // 设置 customer_id 为文本
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$row++;
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}
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// 设置 Excel 文件名
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$fileName = 'Ad_Report_' . $dateRange . '_' . date('Y-m-d_H-i-s') . '.xlsx';
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// 创建 Excel 文件并保存
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$writer = new Xlsx($spreadsheet);
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$filePath = public_path() . '/' . $fileName;
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try {
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$writer->save($filePath);
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return response()->download($filePath, $fileName);
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// return ['success' => true, 'file_path' => $filePath];
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} catch (\Exception $e) {
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return ['' => false, 'message' => $e->getMessage()];
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}
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}
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/**
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* 获取广告系列列表
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*/
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public static function getCampaignList($page, $pageSize, $keyword, $dateRange)
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{
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// 基础查询：广告活动和日数据表联接
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$query = Campaign::alias('c')
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->leftJoin('bps.bps_google_ad_day_data d', 'c.campaign_id = d.campaign_id')
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->field('c.campaign_id, c.status as campaign_status,c.campaign_name, c.customer_id,
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SUM(d.clicks) as clicks, SUM(d.cost_micros) / 1000000 as spend,
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SUM(d.conversions) as results, SUM(d.conversions_value) as conversions_value,
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SUM(d.impressions) as reach,-1 as roas,-1 as be_roas,-1 as revenue, -1 as profit, -1 as delivery')
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->group('c.campaign_id, c.status,c.customer_id, c.campaign_name')
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->where(function ($query) use ($keyword) {
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if ($keyword) {
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$query->where('c.campaign_name', 'like', '%' . $keyword . '%');
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}
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});
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// 根据日期维度添加聚合条件
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switch ($dateRange) {
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case 'Today':
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$query->where('d.date', '=', date('Y-m-d'));
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break;
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case 'Yesterday':
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$query->where('d.date', '=', date('Y-m-d', strtotime('-1 day')));
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break;
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case 'Last Week':
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$query->where('d.date', '>=', date('Y-m-d', strtotime('-1 week')));
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break;
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case 'Last Month':
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$query->where('d.date', '>=', date('Y-m-d', strtotime('-1 month')));
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break;
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case 'Last Year':
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$query->where('d.date', '>=', date('Y-m-d', strtotime('-1 year')));
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break;
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default:
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break;
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}
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// 获取分页数据
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$campaigns = $query->paginate($pageSize, false, ['page' => $page]);
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// 返回分页和总数信息
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return [
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'data' => $campaigns->items(),
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'total' => $campaigns->total(),
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'current_page' => $campaigns->currentPage(),
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'last_page' => $campaigns->lastPage(),
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];
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}
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/**
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* 导出广告系列数据到 Excel
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*
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* @param string $keyword
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* @param string $dateRange
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* @return void
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*/
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public static function exportCampaignsToExcel($keyword, $dateRange)
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{
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// 获取所有的广告系列数据
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$query = Campaign::alias('c')
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->leftJoin('bps.bps_google_ad_day_data d', 'c.campaign_id = d.campaign_id')
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->field('c.campaign_id, c.status as campaign_status,c.campaign_name, c.customer_id,
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SUM(d.clicks) as clicks, SUM(d.cost_micros) / 1000000 as spend,
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SUM(d.conversions) as results, SUM(d.conversions_value) as conversions_value,
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SUM(d.impressions) as reach,-1 as roas,-1 as be_roas,-1 as revenue, -1 as profit, -1 as delivery')
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->group('c.campaign_id, c.status,c.customer_id, c.campaign_name')
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->where(function ($query) use ($keyword) {
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if ($keyword) {
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$query->where('c.campaign_name', 'like', '%' . $keyword . '%');
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}
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});
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// 根据日期维度添加聚合条件
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switch ($dateRange) {
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case 'Today':
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$query->where('d.date', '=', date('Y-m-d'));
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break;
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case 'Yesterday':
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$query->where('d.date', '=', date('Y-m-d', strtotime('-1 day')));
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break;
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case 'Last Week':
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$query->where('d.date', '>=', date('Y-m-d', strtotime('-1 week')));
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break;
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case 'Last Month':
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$query->where('d.date', '>=', date('Y-m-d', strtotime('-1 month')));
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break;
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case 'Last Year':
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$query->where('d.date', '>=', date('Y-m-d', strtotime('-1 year')));
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break;
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default:
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break;
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}
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// 获取所有广告系列数据
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$campaigns = $query->select();
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// 创建一个新的 Spreadsheet 对象
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$spreadsheet = new Spreadsheet();
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$sheet = $spreadsheet->getActiveSheet();
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$campaignsStatus = [
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0 => 'UNSPECIFIED', // UNSPECIFIED
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1 => 'UNKNOWN', // UNKNOWN
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2 => 'ENABLED', // ENABLED
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3 => 'PAUSED', // PAUSED
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4 => 'REMOVED', // REMOVED
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];
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// 设置表头
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$sheet->setCellValue('A1', 'Campaign ID');
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$sheet->setCellValue('B1', 'Status');
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$sheet->setCellValue('C1', 'Name');
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$sheet->setCellValue('D1', 'Delivery');
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$sheet->setCellValue('E1', 'Results');
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$sheet->setCellValue('F1', 'Reach');
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$sheet->setCellValue('G1', 'Revenue');
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$sheet->setCellValue('H1', 'ROAS');
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$sheet->setCellValue('I1', 'beROAS');
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$sheet->setCellValue('J1', 'Profit');
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$sheet->setCellValue('K1', 'Spend');
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// 填充数据
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$row = 2; // 从第二行开始
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foreach ($campaigns as $campaign) {
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//使用 setCellValueExplicit 显式设置为文本格式
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$sheet->setCellValueExplicit('A' . $row, (string)$campaign->campaign_id, \PhpOffice\PhpSpreadsheet\Cell\DataType::TYPE_STRING); // 设置为文本格式
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$sheet->setCellValue('B' . $row, $campaignsStatus[$campaign->campaign_status]);
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$sheet->setCellValue('C' . $row, $campaign->campaign_name);
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$sheet->setCellValue('D' . $row, $campaign->delivery); // 直接设置 ad_name
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$sheet->setCellValue('E' . $row, $campaign->results);
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$sheet->setCellValue('F' . $row, $campaign->reach);
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$sheet->setCellValue('G' . $row, $campaign->revenue);
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$sheet->setCellValue('H' . $row, $campaign->roas);
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$sheet->setCellValue('I' . $row, $campaign->be_roas);
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$sheet->setCellValue('J' . $row, $campaign->profit);
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$sheet->setCellValue('K' . $row, $campaign->spend);
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// $sheet->setCellValueExplicit('N' . $row, (string)$campaign->customer_id, \PhpOffice\PhpSpreadsheet\Cell\DataType::TYPE_STRING); // 设置为文本格式
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$row++;
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}
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// 设置 Excel 文件名
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$fileName = 'Campaign_Report_' . $dateRange . '_' . date('Y-m-d_H-i-s') . '.xlsx';
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// 创建 Excel 文件并保存
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$writer = new Xlsx($spreadsheet);
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$filePath = public_path() . '/' . $fileName;
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try {
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$writer->save($filePath);
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return response()->download($filePath, $fileName);
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// return ['success' => true, 'file_path' => $filePath];
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} catch (\Exception $e) {
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return ['' => false, 'message' => $e->getMessage()];
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}
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}
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/**
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* 获取广告系列列表
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*/
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public static function getAdGroupList($page, $pageSize, $keyword, $dateRange)
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{
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// 初始化查询
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$query = AdGroup::alias('ag')
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->leftJoin('bps.bps_google_ad_day_data d', 'ag.ad_group_id = d.ad_group_id')
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->leftJoin('bps.bps_google_ads_campaign c', 'ag.campaign_id = c.campaign_id') // 关联广告系列表
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->field('ag.ad_group_id,ag.ad_group_name,ag.status as ad_group_status, ag.campaign_id,c.campaign_name, ag.customer_id,
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SUM(d.clicks) as clicks, SUM(d.cost_micros) / 1000000 as spend,
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SUM(d.conversions) as results, SUM(d.conversions_value) as conversions_value,
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SUM(d.impressions) as reach,-1 as roas,-1 as be_roas,-1 as revenue, -1 as profit, -1 as delivery')
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->group('ag.ad_group_id,ag.ad_group_name,ag.status, ag.campaign_id,c.campaign_name, ag.customer_id')
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->where(function ($query) use ($keyword) {
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if ($keyword) {
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$query->where('ag.ad_group_name', 'like', '%' . $keyword . '%');
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}
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});
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// 根据日期范围添加聚合条件
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switch ($dateRange) {
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case 'Today':
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$query->where('d.date', '=', date('Y-m-d'));
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break;
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case 'Yesterday':
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$query->where('d.date', '=', date('Y-m-d', strtotime('-1 day')));
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break;
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case 'Last Week':
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$query->where('d.date', '>=', date('Y-m-d', strtotime('-1 week')));
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break;
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case 'Last Month':
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$query->where('d.date', '>=', date('Y-m-d', strtotime('-1 month')));
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break;
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case 'Last Year':
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$query->where('d.date', '>=', date('Y-m-d', strtotime('-1 year')));
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break;
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default:
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break;
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}
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// 分页查询
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try {
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// $sql = $query->fetchSql()->select(); // fetchSql() 会返回 SQL 查询语句
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// echo "Executed SQL: " . $sql; // 输出执行的 SQL
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$result = $query->paginate([
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'list_rows' => $pageSize, // 每页数量
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'page' => $page, // 当前页码
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]);
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// 返回分页数据
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return [
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'data' => $result->items(),
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'total' => $result->total(),
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'current_page' => $result->currentPage(),
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'last_page' => $result->lastPage(),
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|
];
|
|
} catch (DbException $e) {
|
|
// 处理数据库查询错误
|
|
return [
|
|
'error' => 'Database query failed: ' . $e->getMessage(),
|
|
];
|
|
}
|
|
}
|
|
|
|
|
|
/**
|
|
* 将广告组数据导出到 Excel 文件
|
|
*/
|
|
public static function exportAdGroupsToExcel($keyword = '', $dateRange = 'Today')
|
|
{
|
|
// 初始化查询
|
|
$query = AdGroup::alias('ag')
|
|
->leftJoin('bps.bps_google_ad_day_data d', 'ag.ad_group_id = d.ad_group_id')
|
|
->leftJoin('bps.bps_google_ads_campaign c', 'ag.campaign_id = c.campaign_id') // 关联广告系列表
|
|
->field('ag.ad_group_id,ag.ad_group_name,ag.status as ad_group_status, ag.campaign_id,c.campaign_name, ag.customer_id,
|
|
SUM(d.clicks) as clicks, SUM(d.cost_micros) / 1000000 as spend,
|
|
SUM(d.conversions) as results, SUM(d.conversions_value) as conversions_value,
|
|
SUM(d.impressions) as reach,-1 as roas,-1 as be_roas,-1 as revenue, -1 as profit, -1 as delivery')
|
|
->group('ag.ad_group_id,ag.ad_group_name,ag.status, ag.campaign_id,c.campaign_name, ag.customer_id')
|
|
->where(function ($query) use ($keyword) {
|
|
if ($keyword) {
|
|
$query->where('ag.ad_group_name', 'like', '%' . $keyword . '%');
|
|
}
|
|
});
|
|
|
|
// 根据日期范围添加聚合条件
|
|
switch ($dateRange) {
|
|
case 'Today':
|
|
$query->where('d.date', '=', date('Y-m-d'));
|
|
break;
|
|
case 'Yesterday':
|
|
$query->where('d.date', '=', date('Y-m-d', strtotime('-1 day')));
|
|
break;
|
|
case 'Last Week':
|
|
$query->where('d.date', '>=', date('Y-m-d', strtotime('-1 week')));
|
|
break;
|
|
case 'Last Month':
|
|
$query->where('d.date', '>=', date('Y-m-d', strtotime('-1 month')));
|
|
break;
|
|
case 'Last Year':
|
|
$query->where('d.date', '>=', date('Y-m-d', strtotime('-1 year')));
|
|
break;
|
|
default:
|
|
break;
|
|
}
|
|
// 获取所有广告组数据
|
|
$ad_groups = $query->select();
|
|
|
|
|
|
// 创建一个新的 Spreadsheet 对象
|
|
$spreadsheet = new Spreadsheet();
|
|
$sheet = $spreadsheet->getActiveSheet();
|
|
|
|
// 设置表头
|
|
$sheet->setCellValue('A1', 'Ad Group ID');
|
|
$sheet->setCellValue('B1', 'Status');
|
|
$sheet->setCellValue('C1', 'Name');
|
|
$sheet->setCellValue('D1', 'Campaign');
|
|
$sheet->setCellValue('E1', 'Delivery');
|
|
$sheet->setCellValue('F1', 'Results');
|
|
$sheet->setCellValue('G1', 'Reach');
|
|
$sheet->setCellValue('H1', 'Revenue');
|
|
$sheet->setCellValue('I1', 'ROAS');
|
|
$sheet->setCellValue('J1', 'beROAS');
|
|
$sheet->setCellValue('K1', 'Profit');
|
|
$sheet->setCellValue('L1', 'Spend');
|
|
|
|
$ad_groups_status = [
|
|
0 => 'UNSPECIFIED', // UNSPECIFIED
|
|
1 => 'UNKNOWN', // UNKNOWN
|
|
2 => 'ENABLED', // ENABLED
|
|
3 => 'PAUSED', // PAUSED
|
|
4 => 'REMOVED', // REMOVED
|
|
];
|
|
|
|
|
|
// 填充数据
|
|
$row = 2;
|
|
foreach ($ad_groups as $adGroup) {
|
|
// 使用 setCellValueExplicit 显式设置为文本格式
|
|
$sheet->setCellValueExplicit('A' . $row, (string)$adGroup->ad_group_id, \PhpOffice\PhpSpreadsheet\Cell\DataType::TYPE_STRING); // 设置为文本格式
|
|
// $sheet->setCellValueExplicit('B' . $row, (string)$adGroup->campaign_id, \PhpOffice\PhpSpreadsheet\Cell\DataType::TYPE_STRING);
|
|
$sheet->setCellValue('B' . $row, $ad_groups_status[$adGroup->ad_group_status]);
|
|
$sheet->setCellValue('C' . $row, $adGroup->ad_group_name);
|
|
$sheet->setCellValue('D' . $row, $adGroup->campaign_name);
|
|
$sheet->setCellValue('E' . $row, $adGroup->delivery); // 直接设置 ad_name
|
|
$sheet->setCellValue('F' . $row, $adGroup->results);
|
|
$sheet->setCellValue('G' . $row, $adGroup->reach);
|
|
$sheet->setCellValue('H' . $row, $adGroup->revenue);
|
|
$sheet->setCellValue('I' . $row, $adGroup->roas);
|
|
$sheet->setCellValue('J' . $row, $adGroup->be_roas);
|
|
$sheet->setCellValue('K' . $row, $adGroup->profit);
|
|
$sheet->setCellValue('L' . $row, $adGroup->spend);
|
|
|
|
// $sheet->setCellValueExplicit('M' . $row, (string)$adGroup->customer_id, \PhpOffice\PhpSpreadsheet\Cell\DataType::TYPE_STRING);
|
|
|
|
$row++;
|
|
}
|
|
|
|
|
|
// 自动调整所有列宽
|
|
foreach (range('A', 'H') as $column) {
|
|
$spreadsheet->getActiveSheet()->getColumnDimension($column)->setAutoSize(true);
|
|
}
|
|
|
|
|
|
// 设置 Excel 文件名
|
|
$fileName = 'AdGroup_Report_' . $dateRange . '_' . date('Y-m-d_H-i-s') . '.xlsx';
|
|
|
|
// 创建 Excel 文件并保存
|
|
$writer = new Xlsx($spreadsheet);
|
|
$filePath = public_path() . '/' . $fileName;
|
|
|
|
try {
|
|
$writer->save($filePath);
|
|
return response()->download($filePath, $fileName);
|
|
// return ['success' => true, 'file_path' => $filePath];
|
|
} catch (\Exception $e) {
|
|
return ['' => false, 'message' => $e->getMessage()];
|
|
}
|
|
}
|
|
|
|
}
|