<?php

namespace app\service;


use app\model\BpsAdInsight;
//use think\facade\Db as ThinkDb;

class AdsDashboardService
{
    public function getAdCycleCard($customerIds, $cycle, $startDate = null, $endDate = null)
    {

        // 将 Y-m-d 格式的日期转换为纯数字格式
        $startDateNumeric = $startDate ? str_replace('-', '', $startDate) : null;
        $endDateNumeric   = $endDate ? str_replace('-', '', $endDate) : null;

        // 获取当前周期的数据
        $currentData = $this->getAdcycleInsight($customerIds, $cycle, $startDateNumeric, $endDateNumeric);
        return $currentData;

        // 计算前一天的日期
//        $previousStartDate = $startDate ?
//            (new DateTime($startDate))->modify('-1 day')->format('Ymd') :
//            null;
//
//        $previousEndDate = $endDate ?
//            (new DateTime($endDate))->modify('-1 day')->format('Ymd') :
//            null;

        // 获取前一天周期的数据
//        $lastData = $this->getAdcycleInsight($customerIds, $cycle, $previousStartDate, $previousEndDate);

    }

    public function getAdcycleInsight($customerIds, $cycle, $startDate = null, $endDate = null)
    {
        // 1. 查询全部数据集
        $adcycleDataQuery = BpsAdInsight::alias('d');

        $adRevenueQuery = BpsAdInsight::alias('d')
            ->where('d.platform', 3); // 过滤 platform=3
        //dump($customerIds);
        // 2. 客户 ID 过滤(如果提供了)
        if (!empty($customerIds)) {
            $adcycleDataQuery->whereIn('d.account_id', $customerIds);
            $adRevenueQuery->whereIn('d.account_id', $customerIds);
        } else {
            return [
                'data' => [
                    'meta' => [
                        'meta_ads' => '-',
                        'roas' => '-',
                        'cpc' => '-',
                        'cpm' => '-',
                        'meta_purchases' => '-',
                        'web_purchases' => '-',
                        'purchases' => '-',
                        'meta_conversion_value' => '-',
                        'web_conversion_value' => '-',
                        'conversion_value' => '-',
                        'cpoc' => '-',
                        'ctr' => '-',
                        'revenue_per_link_click' => '-',
                        'cpa' => '-',
                    ],
                    'google' => [
                        'google_ads' => '-',
                        'conversion_value' => '-',
                        'roas' => '-',
                        'conversions' => '-',
                        'ctr' => '-',
                        'cpa' => '-',
                        'cpm' => '-',
                        'clicks' => '-',
                        'impressions' => '-',
                        'all_conversions_value' => '-',
                        'all_roas' => '-',
                        'all_conversions' => '-',
                        'all_cpa' => '-',
                    ],
                    'tiktok' => [
                        'tiktok_ads' => '-',
                        'roas' => '-',
                        'impressions' => '-',
                        'cpm' => '-',
                        'cpc' => '-',
                        'ctr' => '-',
                        'cpa' => '-',
                        'tiktok_shop_conversions' => '-',
                        'tiktok_shop_conversion_value' => '-',
                        'conversion_value' => '-',
                        'web_conversion_value' => '-',
                        'purchases' => '-',
                        'web_purchases' => '-',
                        'tiktok_gmv_max_ads' => '-',
                    ]
                ]

            ];
        }
        // 3. 时间范围筛选
        if ($startDate && $endDate) {
            $adcycleDataQuery->whereBetween('d.date', [$startDate, $endDate]);
            $adRevenueQuery->whereBetween('d.date', [$startDate, $endDate]);
        }

        // 4. 获取数据并按平台和日期聚合
        $adcycleData = $adcycleDataQuery->field(
            'd.platform,
        COALESCE(SUM(d.assisted_purchases), 0) as assisted_purchases,
        COALESCE(SUM(d.last_clicked_purchases), 0) as last_clicked_purchases,
        COALESCE(SUM(d.clicks), 0) as clicks,
        COALESCE(SUM(d.outbound_clicks), 0) as outbound_clicks,
        COALESCE(SUM(d.spend) / 1000000, 0) as spend,
        COALESCE(SUM(d.impressions), 0) as impressions,
        COALESCE(SUM(d.adds_to_cart), 0) as adds_to_cart,
        COALESCE(SUM(d.purchases), 0) as purchases,
        COALESCE(SUM(d.onsite_purchase), 0) as onsite_purchase,
        COALESCE(SUM(d.offsite_purchase), 0) as offsite_purchase,
        COALESCE(SUM(d.purchases_all), 0) as purchases_all,
        COALESCE(SUM(d.tiktok_shop_conversion), 0) as tiktok_shop_conversion,
        COALESCE(SUM(d.platform_purchase), 0) as platform_purchase,
        COALESCE(SUM(d.purchases_value) / 1000000, 0) as purchases_value,
        COALESCE(SUM(d.onsite_purchases_value) / 1000000, 0) as onsite_purchases_value,
        COALESCE(SUM(d.offsite_purchases_value) / 1000000, 0) as offsite_purchases_value,
        COALESCE(SUM(d.platform_purchase_value) / 1000000, 0) as platform_purchase_value,
        COALESCE(SUM(d.tiktok_shop_conversion_value) / 1000000, 0) as tiktok_shop_conversion_value,
        COALESCE(SUM(d.revenue) / 1000000, 0) as revenue,
        COALESCE(SUM(d.total_cost) / 1000000, 0) as total_cost'
        )
            ->group('d.platform') // 按平台和日期进行分组
            ->select();
//         dump(ThinkDb::getLastSql());
        // 4. 获取tiktok数据并按 ad_id 分组,计算 revenue 的总和
        $adRevenueData = $adRevenueQuery->field(
            'd.ad_id, COALESCE(SUM(d.revenue) / 1000000, 0) as total_revenue' // 计算 revenue 的总和
        )
            ->group('d.ad_id') // 按 ad_id 分组
            ->select();
//         dump(ThinkDb::getLastSql());
        // 定义字段映射关系
        $fieldMapping = [
            'meta' => [
                'meta_ads' => 'spend', // 示例映射
                'roas' => 'meta_roas',
                'cpc' => 'cpc',
                'cpm' => 'cpm',
                'meta_purchases' => 'onsite_purchase',
                'web_purchases' => 'offsite_purchase',
                'purchases' => 'platform_purchase',
                'meta_conversion_value' => 'meta_conversion_value',
                'web_conversion_value' => 'web_conversion_value',
                'conversion_value' => 'platform_purchase_value',
                'cpoc' => 'cpoc',
                'ctr' => 'ctr',
                'revenue_per_link_click' => 'revenue_per_link_click',
                'cpa' => 'cpa',
            ],
            'google' => [
                'google_ads' => 'spend', // 示例映射
                'conversion_value' => 'platform_purchase_value',
                'roas' => 'google_roas',
                'conversions' => 'purchases',
                'ctr' => 'ctr',
                'cpa' => 'google_cpa',
                'cpm' => 'cpm',
                'clicks' => 'clicks',
                'impressions' => 'impressions',
                'all_conversions_value' => 'revenue',
                'all_roas' => 'roas',
                'all_conversions' => 'purchases',
                'all_cpa' => 'cpa',
            ],
            'tiktok' => [
                'tiktok_ads' => 'spend', // 示例映射
                'roas' => 'roas',
                'impressions' => 'impressions',
                'cpm' => 'cpm',
                'cpc' => 'cpc',
                'ctr' => 'ctr',
                'cpa' => 'cpa',
                'tiktok_shop_conversions' => 'tiktok_shop_conversion',
                'tiktok_shop_conversion_value' => 'tiktok_shop_conversion_value',
                'conversion_value' => 'platform_purchase_value',
                'web_conversion_value' => 'revenue',
                'purchases' => 'platform_purchase',
                'web_purchases' => 'purchases',
                'tiktok_gmv_max_ads' => 'max_ad_revenue',
            ],
        ];

        // 初始化结果数组
        $result = [
            'data' => [
                'meta' => array_fill_keys(array_keys($fieldMapping['meta']), '-'),
                'google' => array_fill_keys(array_keys($fieldMapping['google']), '-'),
                'tiktok' => array_fill_keys(array_keys($fieldMapping['tiktok']), '-'),
            ],
        ];

        // 5. 计算最大的 total_revenue
        $maxAdRevenue = 0;
        foreach ($adRevenueData as $data) {
            if ($data['total_revenue'] > $maxAdRevenue) {
                $maxAdRevenue = $data['total_revenue'];
            }
        }


        // 在 PHP 中计算指标
        foreach ($adcycleData as $data) {
            $platform                     = $data['platform']; // 获取平台类型
            $spend                        = (float)$data['spend'];
            $revenue                      = (float)$data['revenue'];
            $totalCost                    = (float)$data['total_cost'];
            $impressions                  = (int)$data['impressions'];
            $clicks                       = (int)$data['clicks'];
            $outbound_clicks              = (int)$data['outbound_clicks'];
            $purchases                    = (int)$data['purchases'];
            $purchases_all                = (int)$data['purchases_all'];
            $tiktok_shop_conversion       = (int)$data['tiktok_shop_conversion'];
            $platform_purchase            = (int)$data['platform_purchase'];
            $onsite_purchase              = (int)$data['onsite_purchase'];
            $offsite_purchase             = (int)$data['offsite_purchase'];
            $purchases_value              = (float)$data['purchases_value'];
            $platform_purchase_value      = (float)$data['platform_purchase_value'];
            $conversion_value             = $platform_purchase_value; //meta的$conversion_value=$platform_purchase_value
            $tiktok_shop_conversion_value = (float)$data['tiktok_shop_conversion_value'];
            $web_conversion_value         = (float)$data['onsite_purchases_value'];
            $meta_conversion_value        = (float)$data['offsite_purchases_value'];

            // 计算指标
            $roas                = ($spend == 0) ? 0 : $revenue / $spend;
            $meta_roas           = ($spend == 0) ? 0 : $conversion_value / $spend;
            $google_roas         = ($spend == 0) ? 0 : $purchases_value / $spend;
            $ctr                 = ($impressions == 0) ? 0 : $clicks / $impressions;
            $cpoc                = ($outbound_clicks == 0) ? 0 : $spend / $outbound_clicks;
            $cpa                 = ($platform_purchase == 0) ? 0 : $spend / $platform_purchase;
            $google_cpa          = ($platform_purchase == 0) ? 0 : $spend / $platform_purchase;
            $cpm                 = ($impressions == 0) ? 0 : ($spend * 1000) / $impressions;
            $cpc                 = ($clicks == 0) ? 0 : $spend / $clicks;
            $conversionRate      = ($clicks == 0) ? 0 : $purchases / $clicks;
            $revenuePerLinkClick = ($outbound_clicks == 0) ? 0 : $conversion_value / $outbound_clicks;

            // 根据平台类型映射数据
            $platformKey = match ($platform) {
                1 => 'meta',
                2 => 'google',
                3 => 'tiktok',
                default => null,
            };

            if ($platformKey) {
                foreach ($fieldMapping[$platformKey] as $targetField => $sourceField) {
                    $value = '-';
                    switch ($sourceField) {
                        case 'spend':
                            $value = '$' . number_format($spend, 2);
                            break;
                        case 'revenue':
                            $value = '$' . number_format($revenue, 2);
                            break;
                        case 'total_cost':
                            $value = '$' . number_format($totalCost, 2);
                            break;
                        case 'purchases_value':
                            $value = '$' . number_format($purchases_value, 2);
                            break;
                        case 'platform_purchase_value':
                            $value = '$' . number_format($platform_purchase_value, 2);
                            break;
                        case 'roas':
                            $value = round($roas, 2) . 'x';
                            break;
                        case 'meta_roas':
                            $value = round($meta_roas, 2) . 'x';
                            break;
                        case 'google_roas':
                            $value = round($google_roas, 2) . 'x';
                            break;
                        case 'cpoc':
                            $value = '$' . number_format($cpoc, 2);
                            break;
                        case 'ctr':
                            $value = number_format($ctr * 100, 2) . '%';
                            break;
                        case 'cpa':
                            $value = '$' . number_format($cpa, 2);
                            break;
                        case 'google_cpa':
                            $value = '$' . number_format($google_cpa, 2);
                            break;
                        case 'cpm':
                            $value = '$' . number_format($cpm, 2);
                            break;
                        case 'cpc':
                            $value = '$' . number_format($cpc, 2);
                            break;
                        case 'meta_conversion_value':
                            $value = '$' . number_format($meta_conversion_value, 2);
                            break;
                        case 'web_conversion_value':
                            $value = '$' . number_format($web_conversion_value, 2);
                            break;
                        case 'conversion_value':
                            $value = '$' . number_format($conversion_value, 2);
                            break;
                        case 'conversion_rate':
                            $value = $conversionRate;
                            break;
                        case 'tiktok_shop_conversion':
                            $value = number_format($tiktok_shop_conversion);
                            break;
                        case 'tiktok_shop_conversion_value':
                            $value = '$' . number_format($tiktok_shop_conversion_value, 2);
                            break;
                        case 'max_ad_revenue':
                            $value = '$' . number_format($maxAdRevenue, 2);
                            break;
                        case 'revenue_per_link_click':
                            $value = '$' . number_format($revenuePerLinkClick, 2);
                            break;
                        case 'purchases':
                            $value = number_format($purchases);
                            break;
                        case 'purchases_all':
                            $value = number_format($purchases_all);
                            break;
                        case 'platform_purchase':
                            $value = number_format($platform_purchase);
                            break;
                        case 'onsite_purchase':
                            $value = number_format($onsite_purchase);
                            break;
                        case 'offsite_purchase':
                            $value = number_format($offsite_purchase);
                            break;
                        case 'clicks':
                            $value = number_format($clicks);
                            break;
                        case 'impressions':
                            $value = number_format($impressions);
                            break;
                        default:
                            $value = '-';
                            break;
                    }
                    $result['data'][$platformKey][$targetField] = $value;
                }
            }
        }

        return $result;

//        dump(ThinkDb::getLastSql());

        // 5. 处理数据,按照周期进行分组
//        $processedData = $this->processDataByCycle($adcycleData->toArray(), $cycle);

        // 6. 返回处理后的数据
//        return $adcycleData;
    }

}