From d574c02f415957767b5c67d0a0572a2653376a7c Mon Sep 17 00:00:00 2001
From: huangguancheng <huangguancheng@bestfulfill>
Date: Fri, 10 Jan 2025 17:54:42 +0800
Subject: [PATCH] cost_per_purchase

---
 app/service/AdsInsightService.php | 32 +++++++++++++++++++++----------
 1 file changed, 22 insertions(+), 10 deletions(-)

diff --git a/app/service/AdsInsightService.php b/app/service/AdsInsightService.php
index e45fadb..2609101 100644
--- a/app/service/AdsInsightService.php
+++ b/app/service/AdsInsightService.php
@@ -30,7 +30,7 @@ class AdsInsightService
     /**
      * 获取广告系列列表
      */
-    public static function getCampaignList($platformType, $customerIds, $page, $pageSize, $keyword, $startDate = null, $endDate = null,$status =0)
+    public static function getCampaignList($platformType, $customerIds, $page, $pageSize, $keyword, $startDate = null, $endDate = null, $status = 0)
     {
         // 检查 customerIds 是否为空，直接返回空结构
         if (empty($customerIds)) {
@@ -96,6 +96,8 @@ class AdsInsightService
         $total_impressions     = array_sum(array_column($allCampaigns, 'impressions'));
         $total_clicks          = array_sum(array_column($allCampaigns, 'clicks'));
         $total_purchases_value = array_sum(array_column($allCampaigns, 'purchases_value'));
+        $total_purchases       = array_sum(array_column($allCampaigns, 'purchases'));
+        $cost_per_purchase     = $total_purchases == 0 ? 0 : round($total_spend / $total_purchases, 2);
         // 汇总统计数据
         $statistics = [
             'assisted_purchases' => array_sum(array_column($allCampaigns, 'assisted_purchases')),
@@ -108,6 +110,7 @@ class AdsInsightService
             'cost_per_atc' => array_sum(array_column($allCampaigns, 'cost_per_atc')),
             'purchases' => array_sum(array_column($allCampaigns, 'purchases')),
             'purchases_value' => array_sum(array_column($allCampaigns, 'purchases_value')),
+            'cost_per_purchase' => '$' . number_format($cost_per_purchase, 2) ?: '$0.00',
             'revenue' => '$' . number_format(array_sum(array_column($allCampaigns, 'revenue')), 2) ?: '$0.00', // 格式化收入
             'total_cost' => '$' . number_format($total_cost, 2) ?: '$0.00', // 格式化总成本
             'conversion_rate' => '-',  // 没有计算逻辑，保持为 '-'
@@ -140,6 +143,7 @@ class AdsInsightService
                 'cost_per_atc' => $item['cost_per_atc'],
                 'purchases' => $item['purchases'],
                 'purchases_value' => '$' . number_format($item['purchases_value'], 2),  // 格式化购买金额
+                'cost_per_purchase' => $item['purchases'] > 0 ? '$' . number_format(($item['spend'] / $item['purchases']), 2) : '$0.00',
                 'revenue' => '$' . number_format($item['revenue'], 2),  // 格式化收入
                 'total_cost' => '$' . number_format($item['total_cost'], 2),  // 格式化总成本
                 'conversion_rate' => '-',  // 没有提供有效的计算，保持为 '-'
@@ -236,6 +240,8 @@ class AdsInsightService
         $total_impressions     = array_sum(array_column($allAdsets, 'impressions'));
         $total_clicks          = array_sum(array_column($allAdsets, 'clicks'));
         $total_purchases_value = array_sum(array_column($allAdsets, 'purchases_value'));
+        $total_purchases       = array_sum(array_column($allAdsets, 'purchases'));
+        $cost_per_purchase     = $total_purchases == 0 ? 0 : round($total_spend / $total_purchases, 2);
 
         // 汇总统计数据
         $statistics = [
@@ -249,6 +255,7 @@ class AdsInsightService
             'cost_per_atc' => array_sum(array_column($allAdsets, 'cost_per_atc')),
             'purchases' => array_sum(array_column($allAdsets, 'purchases')),
             'purchases_value' => array_sum(array_column($allAdsets, 'purchases_value')),
+            'cost_per_purchase' => '$' . number_format($cost_per_purchase, 2) ?: '$0.00',
             'revenue' => '$' . number_format(array_sum(array_column($allAdsets, 'revenue')), 2) ?: '$0.00', // 格式化收入
             'total_cost' => '$' . number_format($total_cost, 2) ?: '$0.00', // 格式化总成本
             'conversion_rate' => '-',  // 没有计算逻辑，保持为 '-'
@@ -281,6 +288,7 @@ class AdsInsightService
                 'cost_per_atc' => $item['cost_per_atc'],
                 'purchases' => $item['purchases'],
                 'purchases_value' => '$' . number_format($item['purchases_value'], 2),  // 格式化购买金额
+                'cost_per_purchase' => $item['purchases'] > 0 ? '$' . number_format(($item['spend'] / $item['purchases']), 2) : '$0.00',
                 'revenue' => '$' . number_format($item['revenue'], 2),  // 格式化收入
                 'total_cost' => '$' . number_format($item['total_cost'], 2),  // 格式化总成本
                 'conversion_rate' => '-',  // 没有提供有效的计算，保持为 '-'
@@ -374,6 +382,8 @@ class AdsInsightService
         $total_impressions     = array_sum(array_column($allAds, 'impressions'));
         $total_clicks          = array_sum(array_column($allAds, 'clicks'));
         $total_purchases_value = array_sum(array_column($allAds, 'purchases_value'));
+        $total_purchases       = array_sum(array_column($allAds, 'purchases'));
+        $cost_per_purchase     = $total_purchases == 0 ? 0 : round($total_spend / $total_purchases, 2);
 
         $statistics = [
             'assisted_purchases' => array_sum(array_column($allAds, 'assisted_purchases')),
@@ -386,6 +396,7 @@ class AdsInsightService
             'cost_per_atc' => array_sum(array_column($allAds, 'cost_per_atc')),
             'purchases' => array_sum(array_column($allAds, 'purchases')),
             'purchases_value' => array_sum(array_column($allAds, 'purchases_value')),
+            'cost_per_purchase' => '$' . number_format($cost_per_purchase, 2) ?: '$0.00',
             'revenue' => '$' . number_format(array_sum(array_column($allAds, 'revenue')), 2) ?: '$0.00', // 格式化收入
             'total_cost' => '$' . number_format($total_cost, 2) ?: '$0.00', // 格式化总成本
             'conversion_rate' => '-',  // 没有计算逻辑，保持为 '-'
@@ -417,6 +428,7 @@ class AdsInsightService
                 'cost_per_atc' => $item['cost_per_atc'],
                 'purchases' => $item['purchases'],
                 'purchases_value' => '$' . number_format($item['purchases_value'], 2),  // 格式化购买金额
+                'cost_per_purchase' => $item['purchases'] > 0 ? '$' . number_format(($item['spend'] / $item['purchases']), 2) : '$0.00',
                 'revenue' => '$' . number_format($item['revenue'], 2),  // 格式化收入
                 'total_cost' => '$' . number_format($item['total_cost'], 2),  // 格式化总成本
                 'conversion_rate' => '-',  // 没有提供有效的计算，保持为 '-'
@@ -524,8 +536,8 @@ class AdsInsightService
         $total_cost            = array_sum(array_column($allUsers, 'total_cost'));
 
         // 计算 ROAS
-        $roas = $total_spend == 0 ? '-' : round($total_purchases_value / $total_spend, 2);
-        $cost_per_purchase = $total_purchases == 0? 0 : round($total_spend / $total_purchases, 2);
+        $roas              = $total_spend == 0 ? '-' : round($total_purchases_value / $total_spend, 2);
+        $cost_per_purchase = $total_purchases == 0 ? 0 : round($total_spend / $total_purchases, 2);
         // 计算 CTR
         $ctr = $total_impressions > 0 ? number_format(($total_clicks / $total_impressions) * 100, 2) . '%' : '-';
 
@@ -615,14 +627,14 @@ class AdsInsightService
 //            $total_last_clicked_purchases = $data['last_clicked_purchases'];
 
             // 计算 ROAS, CTR 和其他需要的字段
-            $aggregatedUsers[$userId]['roas']            = $total_spend == 0 ? '-' : round($total_purchases_value / $total_spend, 2);
-            $aggregatedUsers[$userId]['amount_spend']    = '$' . number_format($total_spend, 2) ?: '$0.00';
-            $aggregatedUsers[$userId]['purchases_value'] = '$' . number_format($total_purchases_value, 2) ?: '$0.00';
+            $aggregatedUsers[$userId]['roas']              = $total_spend == 0 ? '-' : round($total_purchases_value / $total_spend, 2);
+            $aggregatedUsers[$userId]['amount_spend']      = '$' . number_format($total_spend, 2) ?: '$0.00';
+            $aggregatedUsers[$userId]['purchases_value']   = '$' . number_format($total_purchases_value, 2) ?: '$0.00';
             $aggregatedUsers[$userId]['cost_per_purchase'] = $data['purchases'] == 0 ? '$0.00' : '$' . number_format($total_purchases_value / $data['purchases'], 2);
-            $aggregatedUsers[$userId]['revenue']         = '$' . number_format($total_revenue, 2) ?: '$0.00';
-            $aggregatedUsers[$userId]['total_cost']      = '$' . number_format($total_cost, 2) ?: '$0.00';
-            $aggregatedUsers[$userId]['conversion_rate'] = $total_impressions == 0 ? '-' : round(($total_clicks / $total_impressions) * 100, 2) . '%';
-            $aggregatedUsers[$userId]['ctr']             = $total_impressions == 0 ? '-' : round(($total_clicks / $total_impressions) * 100, 2) . '%';
+            $aggregatedUsers[$userId]['revenue']           = '$' . number_format($total_revenue, 2) ?: '$0.00';
+            $aggregatedUsers[$userId]['total_cost']        = '$' . number_format($total_cost, 2) ?: '$0.00';
+            $aggregatedUsers[$userId]['conversion_rate']   = $total_impressions == 0 ? '-' : round(($total_clicks / $total_impressions) * 100, 2) . '%';
+            $aggregatedUsers[$userId]['ctr']               = $total_impressions == 0 ? '-' : round(($total_clicks / $total_impressions) * 100, 2) . '%';
         }
         // 使用 array_values 移除键名
         $dataWithoutKeys = array_values($aggregatedUsers);