diff --git a/app/service/AdsDashboardService.php b/app/service/AdsDashboardService.php index a6bbdec..7442c97 100644 --- a/app/service/AdsDashboardService.php +++ b/app/service/AdsDashboardService.php @@ -37,10 +37,14 @@ class AdsDashboardService { // 1. 查询全部数据集 $adcycleDataQuery = BpsAdInsight::alias('d'); + + $adRevenueQuery = BpsAdInsight::alias('d') + ->where('d.platform', 3); // 过滤 platform=3 //dump($customerIds); // 2. 客户 ID 过滤（如果提供了） if (!empty($customerIds)) { $adcycleDataQuery->whereIn('d.account_id', $customerIds); + $adRevenueQuery->whereIn('d.account_id', $customerIds); } else { return [ 'data' => [ @@ -98,6 +102,7 @@ class AdsDashboardService // 3. 时间范围筛选 if ($startDate && $endDate) { $adcycleDataQuery->whereBetween('d.date', [$startDate, $endDate]); + $adRevenueQuery->whereBetween('d.date', [$startDate, $endDate]); } // 4. 获取数据并按平台和日期聚合 @@ -111,14 +116,23 @@ class AdsDashboardService COALESCE(SUM(d.adds_to_cart), 0) as adds_to_cart, COALESCE(SUM(d.purchases), 0) as purchases, COALESCE(SUM(d.purchases_all), 0) as purchases_all, + COALESCE(SUM(d.tiktok_shop_conversion), 0) as tiktok_shop_conversion, COALESCE(SUM(d.platform_purchase), 0) as platform_purchase, COALESCE(SUM(d.purchases_value) / 1000000, 0) as purchases_value, COALESCE(SUM(d.platform_purchase_value) / 1000000, 0) as platform_purchase_value, + COALESCE(SUM(d.tiktok_shop_conversion_value) / 1000000, 0) as tiktok_shop_conversion_value, COALESCE(SUM(d.revenue) / 1000000, 0) as revenue, COALESCE(SUM(d.total_cost) / 1000000, 0) as total_cost' ) ->group('d.platform') // 按平台和日期进行分组 ->select(); +// dump(ThinkDb::getLastSql()); + // 4. 获取tiktok数据并按 ad_id 分组，计算 revenue 的总和 + $adRevenueData = $adRevenueQuery->field( + 'd.ad_id, COALESCE(SUM(d.revenue) / 1000000, 0) as total_revenue' // 计算 revenue 的总和 + ) + ->group('d.ad_id') // 按 ad_id 分组 + ->select(); // dump(ThinkDb::getLastSql()); // 定义字段映射关系 $fieldMapping = [ @@ -161,13 +175,13 @@ class AdsDashboardService 'cpc' => 'cpc', 'ctr' => 'ctr', 'cpa' => 'cpa', - 'tiktok_shop_conversions' => '', - 'tiktok_shop_conversion_value' => '', + 'tiktok_shop_conversions' => 'tiktok_shop_conversion', + 'tiktok_shop_conversion_value' => 'tiktok_shop_conversion_value', 'conversion_value' => 'platform_purchase_value', 'web_conversion_value' => 'revenue', 'purchases' => 'platform_purchase', 'web_purchases' => 'purchases', - 'tiktok_gmv_max_ads' => '', + 'tiktok_gmv_max_ads' => 'max_ad_revenue', ], ]; @@ -180,19 +194,30 @@ class AdsDashboardService ], ]; + // 5. 计算最大的 total_revenue + $maxAdRevenue = 0; + foreach ($adRevenueData as $data) { + if ($data['total_revenue'] > $maxAdRevenue) { + $maxAdRevenue = $data['total_revenue']; + } + } + + // 在 PHP 中计算指标 foreach ($adcycleData as $data) { - $platform = $data['platform']; // 获取平台类型 - $spend = (float)$data['spend']; - $revenue = (float)$data['revenue']; - $totalCost = (float)$data['total_cost']; - $impressions = (int)$data['impressions']; - $clicks = (int)$data['clicks']; - $purchases = (int)$data['purchases']; - $purchases_all = (int)$data['purchases_all']; - $platform_purchase = (int)$data['platform_purchase']; - $purchases_value = (float)$data['purchases_value']; - $platform_purchase_value = (float)$data['platform_purchase_value']; + $platform = $data['platform']; // 获取平台类型 + $spend = (float)$data['spend']; + $revenue = (float)$data['revenue']; + $totalCost = (float)$data['total_cost']; + $impressions = (int)$data['impressions']; + $clicks = (int)$data['clicks']; + $purchases = (int)$data['purchases']; + $purchases_all = (int)$data['purchases_all']; + $tiktok_shop_conversion = (int)$data['tiktok_shop_conversion']; + $platform_purchase = (int)$data['platform_purchase']; + $purchases_value = (float)$data['purchases_value']; + $platform_purchase_value = (float)$data['platform_purchase_value']; + $tiktok_shop_conversion_value = (float)$data['tiktok_shop_conversion_value']; // 计算指标 $roas = ($spend == 0) ? 0 : $revenue / $spend; @@ -206,7 +231,7 @@ class AdsDashboardService $conversionRate = ($clicks == 0) ? 0 : $purchases / $clicks; $revenuePerLinkClick = ($clicks == 0) ? 0 : $revenue / $clicks; - // 根据平台类型映射数据 + // 根据平台类型映射数据 $platformKey = match ($platform) { 1 => 'meta', 2 => 'google', @@ -260,23 +285,32 @@ class AdsDashboardService case 'conversion_rate': $value = $conversionRate; break; + case 'tiktok_shop_conversion': + $value = number_format($tiktok_shop_conversion); + break; + case 'tiktok_shop_conversion_value': + $value = '$' . number_format($tiktok_shop_conversion_value, 2); + break; + case 'max_ad_revenue': + $value = '$' . number_format($maxAdRevenue, 2); + break; case 'revenue_per_link_click': $value = '$' . number_format($revenuePerLinkClick, 2); break; case 'purchases': - $value = $purchases; + $value = number_format($purchases); break; case 'purchases_all': - $value = $purchases_all; + $value = number_format($purchases_all); break; case 'platform_purchase': - $value = $platform_purchase; + $value = number_format($platform_purchase); break; case 'clicks': - $value = $clicks; + $value = number_format($clicks); break; case 'impressions': - $value = $impressions; + $value = number_format($impressions); break; default: $value = '-';